Asian Fashion Week(AFW) is an annual fashion industry event which creating an innovative and interdisciplinary showcase platform for fashion and a Asian network of emerging designers and artists. AFW were held successfully last year in Melbourne, a Fashion international city in Australia.  And this year, the main Fashion event will be conducted in Melbourne and Sydney, from 5 - 13 August 2019. What made these events special is the cooperation with Asia Media, multi fashion parties and supported by the local government. 

 

Thanks to this collaboration, the organization has put together an international program with mainly young and emerging labels. In particular there were some designers from China and Australia such as the promising talent UK label, Australia Tailor Make Label  and China Labels  etc.

 

The Programs contained Fashion Award, Model Search, Showroom and Exhibition, Charity Gala Dinner and the most important nights - Runways. The aim of the program is to enhance the culture of fashion designers across Asia to be more business minded at enhancing their competitiveness internationally. With the advent of “see now, buy now”, AFW engages the sale system to encourage the purchasing immediately, online or in stores. Through a number of international network events and transdisciplinary workshops, more designers, fashion influencers, fashion investors and fashion leader will have the opportunity to participate by presenting their collection, getting know and understand more Asian markets, developing new skill and technology, sustainable fashion, production, craftsmanship and business model.